BroadSoft Webinar: How Mobile Operators Can Monetize Their LTE Investments - December 4, 2012

Moderator: Jeff Mucci, CEO & Editorial Director, RCR Wireless News
Presenter: Michael Blauer, Director of Solutions Product Management, BroadSoft

Overview:
Mobile Network Operators have invested heavily in the role LTE will play in their future competitiveness, as evidenced by LTE network rollouts underway at various stages across major U.S. and global markets. Whether these LTE networks are targeted for completion in 2012, 2013, or beyond, one fact is certain: the time is now for mobile operators to monetize these investments by delivering new, innovative unified communications services (UC) alongside voice to enterprise end-users and consumers.

This webinar will detail key strategies for how mobile operators can start monetizing their LTE investments immediately, including how to:

· Effectively deliver innovative mobile UC services, including mobile video calling, instant messaging and presence, and web collaboration -- to enterprise end-users and consumers.

· Own the user experience from end-to-end, and why this is key to unlocking new revenue opportunities and positioning mobile operators strongly against Over-The-Top (OTT) players.

·Leverage data analytics at their disposal to effectively upsell and cross-sell customers on new, revenue-generating services.

·Meet exploding bandwidth requirements in order to realize economies of scale required to drive down the rising costs associated with delivering data over existing networks.

Who should attend:
Mobile Network Operators, Telecommunications Service Providers, and others across the mobile ecosystem who are interested in strategies to monetize investments in LTE networks, devices and services.

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