CES 2014: Fitbug's Orb Program And Kik Service Launches

Ian Twinn introduces Fitbug's new product, the Orb and the accompanying Kik program. The Orb, priced at $49.95, is meant to make wearables accessible to everyone. Fitbug is also focusing beyond the device to what to do with the data it captures. The Kik programs are designed t address particular fitness goals such as addressing daibetes, the baby belly, and back issues. It offers webinars and diet plans for each, + an intelligent coaching program that keeps you motivated to achieve goals by giving you feedback based on the data it captures from you re activity, sleep, and etc.

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